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PR Account Executive

Our client is currently seeking a PR Account Executive This job will have the following responsibilities: Manage the strategic aspects for two to three clients and closely oversee day-to-day program execution by the team while personally contributing program deliverables and outcomes Target media, bloggers and analysts fueled by subject matter knowledge and a history successfully placing coverage on technology topics Secure coverage with writers and bloggers writing for top tier business, industry and /or consumer publications dealing with technology topics Write press releases, articles, case studies, papers, blog posts and compelling pitches (no less than four years writing on technology and/or innovation topics) Drive strategic and tactical enhancements of social media and social community engagements Drive strategic and tactical enhancements of content marketing and search marketing activities Manage industry analyst relations Manage the people and processes required to deliver measurable PR results for a client Mentor, coach and teach by example the less experienced members of your teams Serve as a valued strategic advisor to your client contacts Set aggressive objectives across all aspects of the program and motivate the team to achieve those goals Manage event marketing such as industry conferences/shows, securing speaking engagements, sponsored events and webinars Modify communications programs to achieve lead generation and sales objectives Integrate PR programs with other marketing and sales functions be they internal to the client or other outsourced partners Attend industry events which may include night and weekends Travel up to 10% Qualifications & Requirements: Minimum of four years' experience working with technology clients at a PR firm (some portion of that time doing PR from inside a technology company will be considered) No less than four years writing on technology and/or innovation topics Proven expertise in developing press releases, articles, case studies, papers, blog posts, social posts and compelling media pitches Track record producing media coverage in both business publications and trade outlets Flexible schedule including 5-10% travel, some nationally Attend industry events which may include night and weekends Experience managing a PR program and team within a budget while delivering successful business outcomes for clients Commitment to growing to insure a long term relationship with our company and clients Passion for technology ID: 586131 Type: Contingency Salary: Open

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